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Archive for 2019

Top 10 most popular posts – Updated: 12 November 2019

Published by on november 12, 2019

1. Free download: ”Sharkonomics 2” before the book is released

2. KISS as the opening band for the ”Sharkonomics 2” book launch

3. Video: You’re Gonna Need a Bigger Boat

4. Marshall Goldsmith has recommended my book to his 2 million fans around the world!

5. Call to action: Homo Stupido at Publishizer (video)

6. From E-Commerce to Word-Commerce

7. Millennials will adopt to workspace as popcorn

8. Book release of ”Sharkonomics 2” at KTH the 19 November

9. Second edition of Complex Chinese Sharkonomics is out now

10. Many of the old organizations will die soon (if they haven’t died already)

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Video: You’re Gonna Need a Bigger Boat

Published by on november 4, 2019

You’re Gonna Need a Bigger Boat Its classical… and perhaps soon we also need a bigger location for the book launch of Sharkonomics 2.

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KISS as the opening band for the ”Sharkonomics 2” book launch

Published by on oktober 30, 2019

Airbnb launches its new animal travel 18 nov, with the super band KISS. They played in a shark cage with Great White Sharks as an audience in Australia.

Its fantastic that the digital shark, Airbnb is arranging this concert.
We see it as an opening concert for the 19 nov book launch of ”Sharkonomics 2” (Airbnb is one of the shark cases in the book).
We got an audience of 160 hungry business people in Stockholm (but there is still room for some more sharks to attend asap).

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Marshall Goldsmith has recommended my book to his 2 million fans around the world!

Published by on oktober 23, 2019

It’s amazing that Marshall Goldsmith has recommended my book, “Sharkonomics 2” in his “Life is Good” Newsletter! Under the heading ”Books I Love”. I Also love the fact that he shared and caused my book to swim to his 2 million fans around the world! Thanks for great friendship Marshall.

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Our brains expand with music

Published by on oktober 17, 2019

Our brains expand with music.
My interpretation of the science lecture at Brain and culture symposium at Kaolinska 11 October, 2019.

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Check out Tendensdagen 17 October

Published by on oktober 15, 2019

October 17th in Stockholm is great speakers as Hélène Barnekow, Helena Martini, John Mellkvist, Caroline Farberger and moderator Francesca O’Brien Apelgren on stage.
Check out Tendensdagen: One of Scandinavia’s most eminent marketing conferences (fully booked but ask for tickets to buy).

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Free download: ”Sharkonomics 2” before the book is released

Published by on oktober 10, 2019

Read my next book Sharkonomics 2 before the book is released.

Free download: Sharkonomics 2 / Book Sample (PDF).

With digitalization, business is now as competitive as nature, where everyone is on the menu. There are no longer limitations in terms of countries, markets or segments. Digital sharks such as Amazon and Alibaba are moving across the globe towards anything that they can feed on. This increases the need for management to update itself in both attacking and defensive moves. In the book Sharkonomics 2, Stefan Engeseth shows how companies can create success through lessons learned from sharks.

Welcome to the book release the 19 November

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Top 10 most popular posts – Updated: 8 October 2019

Published by on oktober 8, 2019

1. Book release of ”Sharkonomics 2” at KTH the 19 November

2. Authentic trend from New York

3.  Video clip from panel debate at Almedalen 2019

4. Call to action: Homo Stupido at Publishizer (video)

5. It’s not just the thought that counts

6. From E-Commerce to Word-Commerce

7. Millennials will adopt to workspace as popcorn

8. Genetic differences are the drivers of innovation and evolution

9. Second edition of Complex Chinese Sharkonomics is out now

10. Many of the old organizations will die soon (if they haven’t died already)

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The book ”Sharkonomics 2” is now available on pre-order

Published by on oktober 4, 2019

The book Sharkonomics 2 is now available on pre-order at Amazon.co.uk, Amazon.com and Barnesandnoble.com.

Building on the success of the first edition of Sharkonomics (2012), this expanded and updated edition provides an inspiring perspective on competing in business and how companies of any size can create a presence for themselves in their market. 

Soon will Sharkonomics 2 be available for ebook download.

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Book release of ”Sharkonomics 2” at KTH the 19 November

Published by on september 26, 2019

Welcome to the release of the sequel to the book that created waves worldwide.

With digitalization, business is now as competitive as nature, where everyone is on the menu. There are no longer limitations in terms of countries, markets or segments. Digital sharks such as Amazon and Alibaba are moving across the globe towards anything that they can feed on. This increases the need for management to update itself in both attacking and defensive moves. In the book Sharkonomics 2, Stefan Engeseth shows how companies can create success through lessons learned from sharks.

In Sharkonomics, Stefan Engeseth bites hard into the future of management.
Daniel Pink, Author of When: The Scientific Secrets of Perfect Timing

Sharkonomics provides sharp insights into what drives success in today’s disruptive business world.
Marshall Goldsmith, NYT bestselling author, and two-time Thinkers 50 #1 Leadership Thinker

A stimulating read!
Philip Kotler, S.C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University

Released November 19, Sharkonomics 2: How to attack and defend your business in today’s disruptive digital waters by shark diver, author and Keynote speaker Stefan Engeseth. He has met some of the world’s leading shark experts and dived in water off South Africa, where he got to meet and deeply interview Great White sharks!

Sharkonomics is printed in six language editions, with 10 more under evaluation. Soon the fourth Chinese edition be released.

Welcome to the Swedish launch of the book ”Sharkonomics 2” on November 19. The first 50 who sign up will receive a signed book. A panel debate with well-known and experienced business profiles discusses business trends and the future. What does digitalization mean for competition?

In the panel: Sven Hagströmer. Hanna Riberdahl, CEO, The Association of Swedish Advertisers. Carl Wåreus, Head of Agency, Google Sweden. Niklas Huss, Head Of Innovation, Länsförsäkringar. Sophie Gernandt, Senior Marketing Manager, Tieto. Hans Nyblom, Business Developer, Installatörsföretagen. Per Kittel, Country Manager Sweden, Webpower. Therése Gedda, Executive Coach, Founder and CEO 30minMBA. Bugge Woldner, Swedish Marketing Federation. Albert Bengtson, Silicon Vikings. Stefan Haglund, CEO, Företagsuniversitetet.
Opening speaker: Terrence E. Brown, Ph.D, Head of the Industrial Marketing and Entrepreneurship Division, KTH.

Registration by E-mail: boklansering@detectivemarketing.com.
Date: Tuesday, November 19. 08.00-10.00 AM.
Place: KTH, Lindstedtsvägen 30, Stockholm, Sweden.
Breakfast. Book now as the number of seats is limited.
This event is in Swedish but Terrence E. Brown opening speech will be in English.
Arranged by KTH Royal Institute of Technology.

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